In the world of real estate marketing, there are two kinds of people: those who think that direct mail’s tried-and true methods are the key … Continue reading
Tag Archives: real estate marketing
Does paper have a place in the era of online marketing?
Are business cards going the way of the dodo?
It’s a thought we’ve all had at one time or another. “Do business cards even work anymore? Does anyone really use them?” Handing out a … Continue reading
What Renovations Have the Best Resale Value?
If you are a “relationship” real estate agent, you will continue to stay in contact with clients, long after the sale. As such, your clients … Continue reading
Should You Have Double-Sided Real Estate Business Cards?
A few years ago, it was a no-no to print additional information on the back of your real estate business card. It created an over-stuffed … Continue reading
Which Keller Williams Logo is Right For Your Business Card?
As a Keller Williams real estate agent, you now have a choice between two logos for your Keller Williams business cards. The Traditional Logo If … Continue reading
How Should I Use My Keller Williams Real Estate Flyers?
Five Basic Ways to Use Keller Williams Real Estate Flyers There is no limit to the number of ways you can use real estate flyers … Continue reading
A “S.M.A.R.T.E.R.” Approach to Your Direct Marketing
When planning your marketing, you should have a plan.. the smarter, the better! Marketing that utilizes the acronym “S.M.A.R.T.E.R.” will help you achieve results, save … Continue reading
Direct Mail vs. Digital Marketing
Bangor University’s Centre for Experimental Consumer Psychology recently published the results of their MRI study of brains to compare and contrast the differences in brain … Continue reading
Get Extra Marketing Muscle From Your Real Estate Brochures
Traditional Uses of Your Real Estate Brochures Obviously, you want to have your real estate brochures available for your information packets, to mail to prospective … Continue reading
Staging for Special Interest and More Buyers
Staging a home can be a challenge. Owners may resist your efforts. The house may be unoccupied and unfurnished. The property may be so similar … Continue reading