What is a Tagline? A tagline is a short phrase or sentence that describes who you are and what you do. It should: Be exacting … Continue reading
Tag Archives: real estate marketing
How to Create Your Real Estate Tagline
LinkedIn for Realtors®
It’s no secret, LinkedIn has changed the way we communicate and do business.It is estimated that LinkedIn boasts more than 115 million members, and that … Continue reading
Summer Reading: A Marketing Opportunity?
Summer is the time for catching up on your reading. Your clients are doing the same. Ever consider this a marketing opportunity? You should. Whether … Continue reading
Should You Hold Open Houses?
You may have heard that open houses don’t work in real estate. You may have decided NOT to do open houses as a result. Well… … Continue reading
Why Send Just Listed Postcards?
What’s the first thing you should do once you secure a listing and upload the information to your local multiple listing service? No, I mean … Continue reading
Postcard Marketing – Does It Work?
Yes! (That’s the simple answer.) The more complex answer — the more important answer — is HOW it works and what you need to do … Continue reading
What Is An “Ideal” Client?
An ideal client is the one you enjoy most. They are a pleasure to serve. They appreciate your work and/or your products. They are in … Continue reading
Twelve Tips for a Successful Open House
Open houses are a large part of a Realtors® job. In the busy season of spring and summer, there might be five or more open … Continue reading
The “Millennial Generation” Enters Real Estate
The real estate industry has seen an increase of the “Millennial Generation”—those 30 years old and younger—entering the profession. Filled with entrepreneurial spirit and drive, … Continue reading
The Fine Art of Small Talk
As a Realtor® and a salesperson, you’ve probably got the gift of gab. Hopefully, your customers see you as friendly, professional and intelligent. Most likely, … Continue reading