For every prospective buyer who dreams of owning a Garrison Colonial with a farmer’s porch, there’s another who’d rather have a sleek city condominium right … Continue reading
Tag Archives: real estate marketing
House Wants vs. House Needs: What is Non-Negotiable?
Feng Shui the Realtor’s® Way
Ever walk into a house only to hear your client say, “I don’t like it,” or something about this house doesn’t “flow?” Sound familiar? It … Continue reading
Expired Real Estate Listing Postcard Campaigns: Strike Fast!
The disgruntled client of a competitor can easily become your satisfied client. Expired listing postcard campaigns can give you the opportunity to show (in full … Continue reading
Postcard Marketing: How to Land New Clients
Postcard marketing is an economical way to develop new leads and begin establishing long-term relationships with future clients. Unlike marketing your farm list (those people … Continue reading
Farming Postcards: Keeping in Touch With Your People
Unlike general postcard marketing, a real estate farming postcard campaign is intended to deepen an existing relationship with potential, current and past clients. Keep … Continue reading
Foreclosure and Short Sale Specialist Postcard Campaigns
You have built a good portion of your business and services around the short sale and foreclosure market. That’s what the market called for, and … Continue reading
How to Target Foreclosures With Postcard Marketing Campaigns
Short sales and foreclosures are big business in the current economy. It is unfortunate that so many people are losing their homes and hitting hard … Continue reading
Marketing to a Whole Neighborhood on the Cheap!
During summer, spring, and holiday breaks you have an eager workforce awaiting your command. Add a few clean-cut, responsible, appropriately dressed high school or college … Continue reading
Three Ways to Score With Door Hanger Marketing
Here are three quick ways to utilize door hangers in your real estate marketing plan: For Sale or Just Sold Announcements Residents of a given … Continue reading
How Important are Business Cards for Real Estate Agents?
If you are just getting started in your real estate career, quality business cards are the best investment you can make. Business cards are an … Continue reading