Write a Great Newsletter

Posted on October 15, 2012 by Lynda Bassett

These days, it’s common for real estate agents to send out newsletters to their current and potential customers. Newsletters are a powerful way to build … Continue reading →

Real Estate Marketing “Hole in One”: A Perfect Contact Database

Posted on October 15, 2012 by admin

Regardless of the system you use to build your contact database… from an excel spreadsheet to real estate specific lead generation and tracking software… the … Continue reading →

The Holidays Are Coming! Is Your Print Marketing Plan In Place?

Posted on October 8, 2012 by admin

Sure, it’s only October, but the holidays are right around the corner. We want to help you get prepared now to save you money, time, … Continue reading →

Expired Real Estate Listing Postcard Campaigns: Strike Fast!

Posted on July 23, 2012 by admin

The disgruntled client of a competitor can easily become your satisfied client. Expired listing postcard campaigns can give you the opportunity to show (in full … Continue reading →

Farming Postcards: Keeping in Touch With Your People

Posted on July 16, 2012 by admin

Unlike general postcard marketing, a real estate farming postcard campaign is intended to deepen an existing relationship with potential, current and past clients. Keep … Continue reading →

How to Target Foreclosures With Postcard Marketing Campaigns

Posted on July 10, 2012 by admin

Short sales and foreclosures are big business in the current economy. It is unfortunate that so many people are losing their homes and hitting hard … Continue reading →

LinkedIn for Realtors®

Posted on June 21, 2012 by Lynda Bassett

It’s no secret, LinkedIn has changed the way we communicate and do business.It is estimated that LinkedIn boasts more than 115 million members, and that … Continue reading →