Unlike general postcard marketing, a real estate farming postcard campaign is intended to deepen an existing relationship with potential, current and past clients. Keep … Continue reading
Tag Archives: marketing strategies
Farming Postcards: Keeping in Touch With Your People
Foreclosure and Short Sale Specialist Postcard Campaigns
You have built a good portion of your business and services around the short sale and foreclosure market. That’s what the market called for, and … Continue reading
Marketing to a Whole Neighborhood on the Cheap!
During summer, spring, and holiday breaks you have an eager workforce awaiting your command. Add a few clean-cut, responsible, appropriately dressed high school or college … Continue reading
Three Ways to Score With Door Hanger Marketing
Here are three quick ways to utilize door hangers in your real estate marketing plan: For Sale or Just Sold Announcements Residents of a given … Continue reading
How Important are Business Cards for Real Estate Agents?
If you are just getting started in your real estate career, quality business cards are the best investment you can make. Business cards are an … Continue reading
How to Create Your Real Estate Tagline
What is a Tagline? A tagline is a short phrase or sentence that describes who you are and what you do. It should: Be exacting … Continue reading
Summer Reading: A Marketing Opportunity?
Summer is the time for catching up on your reading. Your clients are doing the same. Ever consider this a marketing opportunity? You should. Whether … Continue reading
Where Do You Send Just Sold Postcards?
You just sold a house. Congratulations! All the paperwork is complete and your job as a real estate agent is done here, right? No. Not … Continue reading
Should You Hold Open Houses?
You may have heard that open houses don’t work in real estate. You may have decided NOT to do open houses as a result. Well… … Continue reading
Why Send Just Listed Postcards?
What’s the first thing you should do once you secure a listing and upload the information to your local multiple listing service? No, I mean … Continue reading