Real Estate 101: Creating Your First Mailing List
How do I create a real estate mailing list?
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If you are just beginning your real estate career, you probably already have a sizable mailing list… even if you don’t know it. The best … Continue reading


Why Announce “Just Sold” Properties?
Should real estate agents announce just sold houses?
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Showing that you have sold a home is important — EVERY time one sells. If you have developed your mailing list, you will want to … Continue reading


How to Encourage a Seller to Stage Their Home
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Staging a home to sell can be a difficult concept for many sellers to embrace. You say, “You need to have your home staged.” They … Continue reading


Outstanding Referrals: How to Ask for Them
How to grab an edge on the competition with great real estate referrals
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Want to stand out from the competition? Secure good referrals! The best real estate marketing plan you have is good customer service. Advertising may get … Continue reading


Sell a Lifestyle, Not Merely a House
Smiling is good for your health
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When you think about marketing a house, think beyond selling the property. Think about selling a lifestyle — an ideal lifestyle for the potential buyer … Continue reading


Time Management for Realtors®
Real estate agent's guide to time management
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The arrival of spring can only mean one thing: it’s the busy season for Realtors®. Now is time to kick your business into high gear. … Continue reading


Realtors® Must Always Be Networking
Networking tips for real estate agents
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Whether you are just beginning your real estate career or are a seasoned Real Estate Agent, your success depends on becoming an active member of … Continue reading


Build a Better Real Estate Business Card
How to design your real estate business card
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How many real estate business cards have you seen in your life? How many were over-crowded, unattractive and ultimately forgettable? How many briefly crossed your … Continue reading


Real Estate 101
Real Estate 101
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Staking Your Claim In Five Easy Steps When you launch your new real estate career, you may find the playing field a bit crowded. The … Continue reading


What IS Business Branding?
Beginning business branding for real estate agents
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You hear a lot of talk about “branding” your business these days. Ever wonder what it is and how, exactly, you are supposed to accomplish … Continue reading