Using real estate market confusion to sell yourself as an expert
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Have you ever been concerned about the rise of online house hunting tools like Zillow? Or worried that these tools can cause prospective home buyers … Continue reading


Can foot traffic ever be a good way to market your real estate business?
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When it comes to marketing active listings, we all know the value of real estate signs. Open house sidewalk signs designed to draw in passers-by, … Continue reading


Direct Mail Will Attract Real Estate Customers
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Direct mail will easily, effectively and affordably help you promote your real estate business. Direct mail postcards are a cost-effective way for realtors to increase … Continue reading


Effective Real Estate Business Cards Give You the Ability to Build a Profitable Network
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Effective real estate business cards allow you to get noticed and make an impact on your prospective clients for a low price. Using standard business … Continue reading


Real Estate Business Cards and Door Hangers Work Together for a Greater ROI
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Real estate door hangers can work together with business cards to make your marketing strategy even more effective. With this combination, you will be putting … Continue reading


3 quick tips for increasing your listing visibility with social media
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Using social media to build your real estate business can feel overwhelming when you’re first getting started, but there are a lot of advantages to … Continue reading


Spring cleaning for your brand image
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Time for an experiment. Gather together a representative sample of all your real estate marketing and promotional materials: your business cards, name tags, stickers and … Continue reading


What happens after you hand someone a business card?
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Where does your business card go after you hand it to a new connection or a prospective client? If you’re lucky, the card or information … Continue reading


Should real estate brochures promote your listings or your business?
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Using a real estate brochure to sell a spectacular home is almost a no-brainer. Buyers are so accustomed to skimming the standard MLS flyer that … Continue reading


8 Easy Tweaks to Help Your Century 21 Business Card Stand Out from the Pack
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Business cards are a must have for any real estate agent. They’re inexpensive, they’re portable, and they offer a lot of information in a little … Continue reading