Should your real estate business card change with the seasons?
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There’s no surer sign of the arrival of fall than the return of pumpkin spice lattes, Halloween merchandise, and caramel-covered apples. Ok, to be fair, … Continue reading


New to real estate? To build your business, try hitting the pavement
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You’ve passed the test, you’ve gotten your license, you’ve signed up with a broker: Congratulations, you’re a real estate professional! So… now what? Figuring out … Continue reading


Use Customized Real Estate Business Cards To Ensure Prospects Can Contact You
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When creating business cards to stand-out, be sure to be creative, and make them easy-to-read at-a-glance. Your real estate business card is the place where … Continue reading


Does your real estate lead gen strategy suit your personality?
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When it comes to real estate, everyone has an opinion about the best way to market your business: “it has to be networking groups”, or … Continue reading


Real Estate Door Hangers Are Great for Targeted Marketing
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Real estate door hangers are the perfect direct marketing tool to promote your business in a more targeted way. Door hangers are great for both … Continue reading


Boost Your Real Estate Marketing Campaign Before Summer Ends
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Summer is in its final swing and sooner than you think, the cooler weather will kick in. Before summer ends, maximize your real estate marketing … Continue reading


Is your real estate marketing scaring off your prospects? 4 ways to tell – and how to fix the problem
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The purpose of every marketing piece is to send a message. You may send a real estate postcard where the message is “I’m a neighborhood … Continue reading


4 ways to boost the effectiveness of your next Century 21 postcard campaign
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As we start to leave the craziness of the spring and summer real estate market, many agents find themselves thinking more about marketing to keep … Continue reading


Strategically Designed Real Estate Door Hangers for Higher ROI
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A door hanger marketing strategy is incredibly lucrative when it is properly designed. Use graphics and images that make it more eye-catching without overdoing it. … Continue reading


Are you ready for some football… marketing?
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Every real estate professional has a mental calendar that doesn’t quite match up to the typical calendar you might see hanging on a fridge or … Continue reading