If your are entering the real estate business, there is basic marketing that you need to do to make your career profitable. The following materials … Continue reading →

There are a lot of ways to market your real estate business – calling prospects, sending direct mail postcards, attending networking meetings – but when … Continue reading →

There are a lot of adages that real estate professionals live by. “Location, location, location” is one, reflecting the understanding that there’s no harder sale … Continue reading →

Business cards don’t need to be dull and mundane in order to look professional. In fact, your real estate business cards should be unique and … Continue reading →

Real estate farming postcards are a top marketing choice for agents across the nation, and for good reason. Postcard campaigns are simple to set up, … Continue reading →

Networking is at the heart of every successful real estate business. After all, if you can’t develop connections with your clients and prospects, show them … Continue reading →

Summer will soon take its full swing and the next thing we know, it’s already over. The real estate market is usually sluggish during the … Continue reading →

When it comes to real estate marketing, direct mail is far from dead – but it’s also far from easy. With the flood of marketing … Continue reading →

There’s a classic quote by management thinker W. Edwards Deming that states, “If you can’t measure it, you can’t manage it.” And while there’s a … Continue reading →

Summer is a beautiful time for real estate marketing. The sun is out, the market is hot, and better weather puts everyone in a better … Continue reading →